Lifetime value of a customer

Over a lifetime, how much is every customer worth to your business?  For a car company, it could be up to $400k, for Taco Bell it might even be $13k - for Taco’s!!

Take 5-mins to watch a pumped up Jack Daly as he explains how to calculate the lifetime value of your customer.  (If you’re in a super-hurry, you can get the concept in the first 1 min).

PS - I’m heading to Jack Daly’s Winning Sales Strategies workshop tomorrow. Stay tuned for more Jack Daly intensity..